Fox Coffee is a start-up coffee roaster and espresso bar based in Geebung, Brisbane. The logo and branding was designed to reflect the contemporary industrial style fit-out located in a converted warehouse. The tagline developed; Hunted, Gathered, Roasted ties in the Fox totem and the ways in which the coffee beans are meticulously sourced and selected. Committed to quality, Fox Coffee is a small batch coffee roaster and source their beans from farms they know and trust.
The overall branding and identify roll-out consisted of business cards, letterheads, flyers, marketing materials, website design, photography, uniform designs, external signage and packaging solutions.