Pink Oranges creates delicious food that will nourish your body and delight your taste buds. The logo and branding was developed to reflect the bold, fresh and vibrant approach of the brand.
The packaging labels include a Hot Pink Tip which offer creative serving suggestions to add value to each product’s packaging. The tagline; Take time to nourish yourself is further emphasised with the use of bold and fresh, overhead photography to highlight the fresh flavours used.
The overall branding and identify roll-out consisted of business cards, letterheads, flyers, marketing materials, POS displays, uniforms, website design and packaging solutions.