TASMANai

TOURISM TASMANIA — 2024

We launched the world’s first image generator powered by flesh-and-blood Tasmanian artists, not algorithms.

Tourism Tasmania invited people to turn their weird and wonderful ideas into very real art, created by very real Tasmanian artists.

Collaborating with nine Tasmanian artists with backgrounds in ceramics, acrylics, oil and crayon, people submitted their most inspired prompts coupled with a Tasmanian location via the TasmanAi website, in the hopes of receiving their very own, unique, Tasmanian artwork.

  • Agency — BMF
    CD’s — Casey Schweikert & Rees Steel
    Creatives — Imogen Wetzell-Ramsey & Declan Harrick

  • AGDA Awards 2024 — Distinction
    Expression, Digital

  • At least 6,000X slower than real AI artwork, but you can’t rush true craft.

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